changing perception
           creating options
Market entry strategy                
Value proposition         
Discovery Statement

To bring the proof of commercial concept we carefully select the most suitable type of lead users and start building the first revenue streams direct from the start.

To differentiate our clients solution in the marketplace and to present the product as superior to existing solutions, we use a portefolio of methods and tools we created and improved over the years.

Create the Market entry strategy

Build a compelling value proposition

Win the first paying lead users